{"id":748,"date":"2024-12-02T16:32:28","date_gmt":"2024-12-02T16:32:28","guid":{"rendered":"https:\/\/nicolesarahschenk.ch\/?page_id=748"},"modified":"2026-02-13T11:46:26","modified_gmt":"2026-02-13T11:46:26","slug":"costa-rica","status":"publish","type":"page","link":"https:\/\/nicolesarahschenk.ch\/?page_id=748","title":{"rendered":"bachelor thesis"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"748\" class=\"elementor elementor-748\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ef13a6d e-grid elementor-hidden-desktop elementor-hidden-tablet e-con-boxed e-con e-parent\" data-id=\"ef13a6d\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-128ce6f elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-image\" data-id=\"128ce6f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/nicolesarahschenk.ch\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"229\" height=\"84\" src=\"https:\/\/nicolesarahschenk.ch\/wp-content\/uploads\/2024\/12\/logo.svg\" class=\"attachment-large size-large wp-image-1523\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-64b7d1dc e-con-full elementor-hidden-mobile e-flex e-con e-parent\" data-id=\"64b7d1dc\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2726f6c elementor-widget__width-initial elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"2726f6c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/nicolesarahschenk.ch\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"957\" height=\"352\" src=\"https:\/\/nicolesarahschenk.ch\/wp-content\/uploads\/2024\/11\/logo.png\" class=\"attachment-large size-large wp-image-73\" alt=\"\" srcset=\"https:\/\/nicolesarahschenk.ch\/wp-content\/uploads\/2024\/11\/logo.png 957w, https:\/\/nicolesarahschenk.ch\/wp-content\/uploads\/2024\/11\/logo-300x110.png 300w, https:\/\/nicolesarahschenk.ch\/wp-content\/uploads\/2024\/11\/logo-768x282.png 768w\" sizes=\"(max-width: 957px) 100vw, 957px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bfbaf31 e-grid e-con-full e-con e-child\" data-id=\"bfbaf31\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2eec897d e-transform elementor-hidden-mobile elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2eec897d\" data-element_type=\"widget\" data-settings=\"{&quot;_transform_rotateZ_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:90,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_tablet&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_mobile&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db87a84 elementor-widget elementor-widget-heading\" data-id=\"db87a84\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/nicolesarahschenk.ch\/?page_id=68\">work<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1939931 e-transform elementor-hidden-mobile elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"1939931\" data-element_type=\"widget\" data-settings=\"{&quot;_transform_rotateZ_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:90,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_tablet&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_mobile&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39e58931 elementor-widget elementor-widget-heading\" data-id=\"39e58931\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/nicolesarahschenk.ch\/?page_id=71\">about<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a10d3da elementor-widget elementor-widget-heading\" data-id=\"1a10d3da\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/nicolesarahschenk.ch\/?page_id=80\">contact<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1104f7bf e-transform elementor-hidden-mobile elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"1104f7bf\" data-element_type=\"widget\" data-settings=\"{&quot;_transform_rotateZ_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:90,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_tablet&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_mobile&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7efdb8e4 e-grid elementor-hidden-desktop elementor-hidden-tablet e-con-boxed e-con e-parent\" data-id=\"7efdb8e4\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-36e000d9 elementor-widget elementor-widget-image\" data-id=\"36e000d9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/nicolesarahschenk.ch\/?page_id=1686\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/nicolesarahschenk.ch\/wp-content\/uploads\/elementor\/thumbs\/menu-1-qymxj7sa09azdx3zf0yfhubf6qfc0daiumxc2pf4bw.png\" title=\"menu\" alt=\"menu\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fd86737 e-flex e-con-boxed e-con e-parent\" data-id=\"fd86737\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e54b3c0 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"e54b3c0\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-60d59eaf e-grid e-con-boxed e-con e-parent\" data-id=\"60d59eaf\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-616c9b61 elementor-widget elementor-widget-heading\" data-id=\"616c9b61\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">respect the menu or <br> <span class=\"custom-style\"> lose the navigation<\/span>.\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28cf787 elementor-widget elementor-widget-image\" data-id=\"28cf787\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1975\" height=\"1504\" src=\"https:\/\/nicolesarahschenk.ch\/wp-content\/uploads\/2026\/01\/10000Free_Binded_Book_Mockup_2-Kopie.png\" class=\"attachment-full size-full wp-image-1963\" alt=\"\" srcset=\"https:\/\/nicolesarahschenk.ch\/wp-content\/uploads\/2026\/01\/10000Free_Binded_Book_Mockup_2-Kopie.png 1975w, https:\/\/nicolesarahschenk.ch\/wp-content\/uploads\/2026\/01\/10000Free_Binded_Book_Mockup_2-Kopie-300x228.png 300w, https:\/\/nicolesarahschenk.ch\/wp-content\/uploads\/2026\/01\/10000Free_Binded_Book_Mockup_2-Kopie-1024x780.png 1024w, https:\/\/nicolesarahschenk.ch\/wp-content\/uploads\/2026\/01\/10000Free_Binded_Book_Mockup_2-Kopie-768x585.png 768w, https:\/\/nicolesarahschenk.ch\/wp-content\/uploads\/2026\/01\/10000Free_Binded_Book_Mockup_2-Kopie-1536x1170.png 1536w\" sizes=\"(max-width: 1975px) 100vw, 1975px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-92be864 e-flex e-con-boxed e-con e-parent\" data-id=\"92be864\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-affcb55 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"affcb55\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-00fbc41 e-grid e-con-full e-con e-parent\" data-id=\"00fbc41\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a086633 elementor-widget elementor-widget-qi_addons_for_elementor_text_marquee\" data-id=\"a086633\" data-element_type=\"widget\" data-widget_type=\"qi_addons_for_elementor_text_marquee.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"qodef-shortcode qodef-m animation_ns qodef-qi-text-marquee qodef-layout--default \">\n\t<div class=\"qodef-m-content\">\n\t\t<div class=\"qodef-m-text qodef-text--original\">\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-e0350f5\" >01 overview<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13;      }    <\/style><\/defs><g id=\"YpYURs\"><path class=\"st0\" d=\"M113.8,47.97l39.68-19.38c3.73-1.88,7.03-.27,6.02,4.18l-12.93,40.26,42.34,14.52c3.5,1.53,4.03,4.73.72,6.86l-37.74,19.42,19.53,39.91c1.52,3.21.22,6.19-3.62,5.77l-40.89-13.18c-.14.01-.73,1.74-.84,2.05-5.01,13.72-9.09,27.83-14.31,41.46-1.98,2.93-4.75,2.2-6.45-.56l-19.18-37.59-40.61,19.85c-3.47,1.24-5.72-.73-5.11-4.34,3.86-13.05,8.74-25.84,12.57-38.9.1-.33.5-1.46.36-1.66l-42.34-14.52c-3.08-1.35-4.02-4.15-1.22-6.44l38.38-19.83-19.92-40.6c-1.26-3.67,1.3-5.88,4.85-4.85l40.13,12.95,14.52-42.56c1.72-3.93,5.38-3.54,7.17.05l18.88,37.12Z\"><\/path><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-2b6704a\" >02 research methods<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13;      }    <\/style><\/defs><g id=\"YpYURs\"><path class=\"st0\" d=\"M113.8,47.97l39.68-19.38c3.73-1.88,7.03-.27,6.02,4.18l-12.93,40.26,42.34,14.52c3.5,1.53,4.03,4.73.72,6.86l-37.74,19.42,19.53,39.91c1.52,3.21.22,6.19-3.62,5.77l-40.89-13.18c-.14.01-.73,1.74-.84,2.05-5.01,13.72-9.09,27.83-14.31,41.46-1.98,2.93-4.75,2.2-6.45-.56l-19.18-37.59-40.61,19.85c-3.47,1.24-5.72-.73-5.11-4.34,3.86-13.05,8.74-25.84,12.57-38.9.1-.33.5-1.46.36-1.66l-42.34-14.52c-3.08-1.35-4.02-4.15-1.22-6.44l38.38-19.83-19.92-40.6c-1.26-3.67,1.3-5.88,4.85-4.85l40.13,12.95,14.52-42.56c1.72-3.93,5.38-3.54,7.17.05l18.88,37.12Z\"><\/path><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-ccb26a0\" >03 execution<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13;      }    <\/style><\/defs><g id=\"YpYURs\"><path class=\"st0\" d=\"M113.8,47.97l39.68-19.38c3.73-1.88,7.03-.27,6.02,4.18l-12.93,40.26,42.34,14.52c3.5,1.53,4.03,4.73.72,6.86l-37.74,19.42,19.53,39.91c1.52,3.21.22,6.19-3.62,5.77l-40.89-13.18c-.14.01-.73,1.74-.84,2.05-5.01,13.72-9.09,27.83-14.31,41.46-1.98,2.93-4.75,2.2-6.45-.56l-19.18-37.59-40.61,19.85c-3.47,1.24-5.72-.73-5.11-4.34,3.86-13.05,8.74-25.84,12.57-38.9.1-.33.5-1.46.36-1.66l-42.34-14.52c-3.08-1.35-4.02-4.15-1.22-6.44l38.38-19.83-19.92-40.6c-1.26-3.67,1.3-5.88,4.85-4.85l40.13,12.95,14.52-42.56c1.72-3.93,5.38-3.54,7.17.05l18.88,37.12Z\"><\/path><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-2c67859\" >04 analysis &amp; key insights<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13;      }    <\/style><\/defs><g id=\"YpYURs\"><path class=\"st0\" d=\"M113.8,47.97l39.68-19.38c3.73-1.88,7.03-.27,6.02,4.18l-12.93,40.26,42.34,14.52c3.5,1.53,4.03,4.73.72,6.86l-37.74,19.42,19.53,39.91c1.52,3.21.22,6.19-3.62,5.77l-40.89-13.18c-.14.01-.73,1.74-.84,2.05-5.01,13.72-9.09,27.83-14.31,41.46-1.98,2.93-4.75,2.2-6.45-.56l-19.18-37.59-40.61,19.85c-3.47,1.24-5.72-.73-5.11-4.34,3.86-13.05,8.74-25.84,12.57-38.9.1-.33.5-1.46.36-1.66l-42.34-14.52c-3.08-1.35-4.02-4.15-1.22-6.44l38.38-19.83-19.92-40.6c-1.26-3.67,1.3-5.88,4.85-4.85l40.13,12.95,14.52-42.56c1.72-3.93,5.38-3.54,7.17.05l18.88,37.12Z\"><\/path><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-c07359b\" >01 overview<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13;      }    <\/style><\/defs><g id=\"YpYURs\"><path class=\"st0\" d=\"M113.8,47.97l39.68-19.38c3.73-1.88,7.03-.27,6.02,4.18l-12.93,40.26,42.34,14.52c3.5,1.53,4.03,4.73.72,6.86l-37.74,19.42,19.53,39.91c1.52,3.21.22,6.19-3.62,5.77l-40.89-13.18c-.14.01-.73,1.74-.84,2.05-5.01,13.72-9.09,27.83-14.31,41.46-1.98,2.93-4.75,2.2-6.45-.56l-19.18-37.59-40.61,19.85c-3.47,1.24-5.72-.73-5.11-4.34,3.86-13.05,8.74-25.84,12.57-38.9.1-.33.5-1.46.36-1.66l-42.34-14.52c-3.08-1.35-4.02-4.15-1.22-6.44l38.38-19.83-19.92-40.6c-1.26-3.67,1.3-5.88,4.85-4.85l40.13,12.95,14.52-42.56c1.72-3.93,5.38-3.54,7.17.05l18.88,37.12Z\"><\/path><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-e6643c3\" >02 research methods<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13;      }    <\/style><\/defs><g id=\"YpYURs\"><path class=\"st0\" d=\"M113.8,47.97l39.68-19.38c3.73-1.88,7.03-.27,6.02,4.18l-12.93,40.26,42.34,14.52c3.5,1.53,4.03,4.73.72,6.86l-37.74,19.42,19.53,39.91c1.52,3.21.22,6.19-3.62,5.77l-40.89-13.18c-.14.01-.73,1.74-.84,2.05-5.01,13.72-9.09,27.83-14.31,41.46-1.98,2.93-4.75,2.2-6.45-.56l-19.18-37.59-40.61,19.85c-3.47,1.24-5.72-.73-5.11-4.34,3.86-13.05,8.74-25.84,12.57-38.9.1-.33.5-1.46.36-1.66l-42.34-14.52c-3.08-1.35-4.02-4.15-1.22-6.44l38.38-19.83-19.92-40.6c-1.26-3.67,1.3-5.88,4.85-4.85l40.13,12.95,14.52-42.56c1.72-3.93,5.38-3.54,7.17.05l18.88,37.12Z\"><\/path><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-d322956\" >03 execution<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13;      }    <\/style><\/defs><g id=\"YpYURs\"><path class=\"st0\" d=\"M113.8,47.97l39.68-19.38c3.73-1.88,7.03-.27,6.02,4.18l-12.93,40.26,42.34,14.52c3.5,1.53,4.03,4.73.72,6.86l-37.74,19.42,19.53,39.91c1.52,3.21.22,6.19-3.62,5.77l-40.89-13.18c-.14.01-.73,1.74-.84,2.05-5.01,13.72-9.09,27.83-14.31,41.46-1.98,2.93-4.75,2.2-6.45-.56l-19.18-37.59-40.61,19.85c-3.47,1.24-5.72-.73-5.11-4.34,3.86-13.05,8.74-25.84,12.57-38.9.1-.33.5-1.46.36-1.66l-42.34-14.52c-3.08-1.35-4.02-4.15-1.22-6.44l38.38-19.83-19.92-40.6c-1.26-3.67,1.3-5.88,4.85-4.85l40.13,12.95,14.52-42.56c1.72-3.93,5.38-3.54,7.17.05l18.88,37.12Z\"><\/path><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-8afaf29\" >04 analysis &amp; key insights<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13;      }    <\/style><\/defs><g id=\"YpYURs\"><path class=\"st0\" d=\"M113.8,47.97l39.68-19.38c3.73-1.88,7.03-.27,6.02,4.18l-12.93,40.26,42.34,14.52c3.5,1.53,4.03,4.73.72,6.86l-37.74,19.42,19.53,39.91c1.52,3.21.22,6.19-3.62,5.77l-40.89-13.18c-.14.01-.73,1.74-.84,2.05-5.01,13.72-9.09,27.83-14.31,41.46-1.98,2.93-4.75,2.2-6.45-.56l-19.18-37.59-40.61,19.85c-3.47,1.24-5.72-.73-5.11-4.34,3.86-13.05,8.74-25.84,12.57-38.9.1-.33.5-1.46.36-1.66l-42.34-14.52c-3.08-1.35-4.02-4.15-1.22-6.44l38.38-19.83-19.92-40.6c-1.26-3.67,1.3-5.88,4.85-4.85l40.13,12.95,14.52-42.56c1.72-3.93,5.38-3.54,7.17.05l18.88,37.12Z\"><\/path><\/g><\/svg><\/span>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"qodef-m-text qodef-text--copy\">\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-e0350f5\" >01 overview<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13;      }    <\/style><\/defs><g id=\"YpYURs\"><path class=\"st0\" d=\"M113.8,47.97l39.68-19.38c3.73-1.88,7.03-.27,6.02,4.18l-12.93,40.26,42.34,14.52c3.5,1.53,4.03,4.73.72,6.86l-37.74,19.42,19.53,39.91c1.52,3.21.22,6.19-3.62,5.77l-40.89-13.18c-.14.01-.73,1.74-.84,2.05-5.01,13.72-9.09,27.83-14.31,41.46-1.98,2.93-4.75,2.2-6.45-.56l-19.18-37.59-40.61,19.85c-3.47,1.24-5.72-.73-5.11-4.34,3.86-13.05,8.74-25.84,12.57-38.9.1-.33.5-1.46.36-1.66l-42.34-14.52c-3.08-1.35-4.02-4.15-1.22-6.44l38.38-19.83-19.92-40.6c-1.26-3.67,1.3-5.88,4.85-4.85l40.13,12.95,14.52-42.56c1.72-3.93,5.38-3.54,7.17.05l18.88,37.12Z\"><\/path><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-2b6704a\" >02 research methods<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13;      }    <\/style><\/defs><g id=\"YpYURs\"><path class=\"st0\" d=\"M113.8,47.97l39.68-19.38c3.73-1.88,7.03-.27,6.02,4.18l-12.93,40.26,42.34,14.52c3.5,1.53,4.03,4.73.72,6.86l-37.74,19.42,19.53,39.91c1.52,3.21.22,6.19-3.62,5.77l-40.89-13.18c-.14.01-.73,1.74-.84,2.05-5.01,13.72-9.09,27.83-14.31,41.46-1.98,2.93-4.75,2.2-6.45-.56l-19.18-37.59-40.61,19.85c-3.47,1.24-5.72-.73-5.11-4.34,3.86-13.05,8.74-25.84,12.57-38.9.1-.33.5-1.46.36-1.66l-42.34-14.52c-3.08-1.35-4.02-4.15-1.22-6.44l38.38-19.83-19.92-40.6c-1.26-3.67,1.3-5.88,4.85-4.85l40.13,12.95,14.52-42.56c1.72-3.93,5.38-3.54,7.17.05l18.88,37.12Z\"><\/path><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-ccb26a0\" >03 execution<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13;      }    <\/style><\/defs><g id=\"YpYURs\"><path class=\"st0\" d=\"M113.8,47.97l39.68-19.38c3.73-1.88,7.03-.27,6.02,4.18l-12.93,40.26,42.34,14.52c3.5,1.53,4.03,4.73.72,6.86l-37.74,19.42,19.53,39.91c1.52,3.21.22,6.19-3.62,5.77l-40.89-13.18c-.14.01-.73,1.74-.84,2.05-5.01,13.72-9.09,27.83-14.31,41.46-1.98,2.93-4.75,2.2-6.45-.56l-19.18-37.59-40.61,19.85c-3.47,1.24-5.72-.73-5.11-4.34,3.86-13.05,8.74-25.84,12.57-38.9.1-.33.5-1.46.36-1.66l-42.34-14.52c-3.08-1.35-4.02-4.15-1.22-6.44l38.38-19.83-19.92-40.6c-1.26-3.67,1.3-5.88,4.85-4.85l40.13,12.95,14.52-42.56c1.72-3.93,5.38-3.54,7.17.05l18.88,37.12Z\"><\/path><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-2c67859\" >04 analysis &amp; key insights<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13;      }    <\/style><\/defs><g id=\"YpYURs\"><path class=\"st0\" d=\"M113.8,47.97l39.68-19.38c3.73-1.88,7.03-.27,6.02,4.18l-12.93,40.26,42.34,14.52c3.5,1.53,4.03,4.73.72,6.86l-37.74,19.42,19.53,39.91c1.52,3.21.22,6.19-3.62,5.77l-40.89-13.18c-.14.01-.73,1.74-.84,2.05-5.01,13.72-9.09,27.83-14.31,41.46-1.98,2.93-4.75,2.2-6.45-.56l-19.18-37.59-40.61,19.85c-3.47,1.24-5.72-.73-5.11-4.34,3.86-13.05,8.74-25.84,12.57-38.9.1-.33.5-1.46.36-1.66l-42.34-14.52c-3.08-1.35-4.02-4.15-1.22-6.44l38.38-19.83-19.92-40.6c-1.26-3.67,1.3-5.88,4.85-4.85l40.13,12.95,14.52-42.56c1.72-3.93,5.38-3.54,7.17.05l18.88,37.12Z\"><\/path><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-c07359b\" >01 overview<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13;      }    <\/style><\/defs><g id=\"YpYURs\"><path class=\"st0\" d=\"M113.8,47.97l39.68-19.38c3.73-1.88,7.03-.27,6.02,4.18l-12.93,40.26,42.34,14.52c3.5,1.53,4.03,4.73.72,6.86l-37.74,19.42,19.53,39.91c1.52,3.21.22,6.19-3.62,5.77l-40.89-13.18c-.14.01-.73,1.74-.84,2.05-5.01,13.72-9.09,27.83-14.31,41.46-1.98,2.93-4.75,2.2-6.45-.56l-19.18-37.59-40.61,19.85c-3.47,1.24-5.72-.73-5.11-4.34,3.86-13.05,8.74-25.84,12.57-38.9.1-.33.5-1.46.36-1.66l-42.34-14.52c-3.08-1.35-4.02-4.15-1.22-6.44l38.38-19.83-19.92-40.6c-1.26-3.67,1.3-5.88,4.85-4.85l40.13,12.95,14.52-42.56c1.72-3.93,5.38-3.54,7.17.05l18.88,37.12Z\"><\/path><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-e6643c3\" >02 research methods<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13;      }    <\/style><\/defs><g id=\"YpYURs\"><path class=\"st0\" d=\"M113.8,47.97l39.68-19.38c3.73-1.88,7.03-.27,6.02,4.18l-12.93,40.26,42.34,14.52c3.5,1.53,4.03,4.73.72,6.86l-37.74,19.42,19.53,39.91c1.52,3.21.22,6.19-3.62,5.77l-40.89-13.18c-.14.01-.73,1.74-.84,2.05-5.01,13.72-9.09,27.83-14.31,41.46-1.98,2.93-4.75,2.2-6.45-.56l-19.18-37.59-40.61,19.85c-3.47,1.24-5.72-.73-5.11-4.34,3.86-13.05,8.74-25.84,12.57-38.9.1-.33.5-1.46.36-1.66l-42.34-14.52c-3.08-1.35-4.02-4.15-1.22-6.44l38.38-19.83-19.92-40.6c-1.26-3.67,1.3-5.88,4.85-4.85l40.13,12.95,14.52-42.56c1.72-3.93,5.38-3.54,7.17.05l18.88,37.12Z\"><\/path><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-d322956\" >03 execution<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13;      }    <\/style><\/defs><g id=\"YpYURs\"><path class=\"st0\" d=\"M113.8,47.97l39.68-19.38c3.73-1.88,7.03-.27,6.02,4.18l-12.93,40.26,42.34,14.52c3.5,1.53,4.03,4.73.72,6.86l-37.74,19.42,19.53,39.91c1.52,3.21.22,6.19-3.62,5.77l-40.89-13.18c-.14.01-.73,1.74-.84,2.05-5.01,13.72-9.09,27.83-14.31,41.46-1.98,2.93-4.75,2.2-6.45-.56l-19.18-37.59-40.61,19.85c-3.47,1.24-5.72-.73-5.11-4.34,3.86-13.05,8.74-25.84,12.57-38.9.1-.33.5-1.46.36-1.66l-42.34-14.52c-3.08-1.35-4.02-4.15-1.22-6.44l38.38-19.83-19.92-40.6c-1.26-3.67,1.3-5.88,4.85-4.85l40.13,12.95,14.52-42.56c1.72-3.93,5.38-3.54,7.17.05l18.88,37.12Z\"><\/path><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-8afaf29\" >04 analysis &amp; key insights<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13;      }    <\/style><\/defs><g id=\"YpYURs\"><path class=\"st0\" d=\"M113.8,47.97l39.68-19.38c3.73-1.88,7.03-.27,6.02,4.18l-12.93,40.26,42.34,14.52c3.5,1.53,4.03,4.73.72,6.86l-37.74,19.42,19.53,39.91c1.52,3.21.22,6.19-3.62,5.77l-40.89-13.18c-.14.01-.73,1.74-.84,2.05-5.01,13.72-9.09,27.83-14.31,41.46-1.98,2.93-4.75,2.2-6.45-.56l-19.18-37.59-40.61,19.85c-3.47,1.24-5.72-.73-5.11-4.34,3.86-13.05,8.74-25.84,12.57-38.9.1-.33.5-1.46.36-1.66l-42.34-14.52c-3.08-1.35-4.02-4.15-1.22-6.44l38.38-19.83-19.92-40.6c-1.26-3.67,1.3-5.88,4.85-4.85l40.13,12.95,14.52-42.56c1.72-3.93,5.38-3.54,7.17.05l18.88,37.12Z\"><\/path><\/g><\/svg><\/span>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-439952f e-flex e-con-boxed e-con e-parent\" data-id=\"439952f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f0ffeb elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2f0ffeb\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-232e85d e-flex e-con-boxed e-con e-parent\" data-id=\"232e85d\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e6b144d elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"e6b144d\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon\" href=\"https:\/\/nicolesarahschenk.ch\/?page_id=68\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-arrow-alt-circle-left\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M8 256c0 137 111 248 248 248s248-111 248-248S393 8 256 8 8 119 8 256zm448 0c0 110.5-89.5 200-200 200S56 366.5 56 256 145.5 56 256 56s200 89.5 200 200zm-72-20v40c0 6.6-5.4 12-12 12H256v67c0 10.7-12.9 16-20.5 8.5l-99-99c-4.7-4.7-4.7-12.3 0-17l99-99c7.6-7.6 20.5-2.2 20.5 8.5v67h116c6.6 0 12 5.4 12 12z\"><\/path><\/svg>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-94efb04 elementor-widget elementor-widget-text-editor\" data-id=\"94efb04\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>back to all projects<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4c6a1b2 e-flex e-con-boxed e-con e-parent\" data-id=\"4c6a1b2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-09afb2e elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"09afb2e\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1b70bd2 e-grid e-con-boxed e-con e-parent\" data-id=\"1b70bd2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d207be8 elementor-widget elementor-widget-heading\" data-id=\"d207be8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">01 overview<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cd7a891 e-grid e-con-boxed e-con e-parent\" data-id=\"cd7a891\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-41d3daf elementor-widget elementor-widget-text-editor\" data-id=\"41d3daf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"386\" data-end=\"708\">My bachelor thesis explores the relationship between visual aesthetics and navigation usability on swiss informational websites. The project investigates how design elements such as color, typography, and animation influence users\u2019 perception of orientation, clarity, and overall usability within navigation systems.<\/p><p data-start=\"710\" data-end=\"1061\">The central research question focuses on whether aesthetic design can enhance perceived navigation quality. The study contributes to UX research by isolating navigation as a design element and examining it within the specific context of swiss information-driven websites.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-772e072 e-grid e-con-boxed e-con e-parent\" data-id=\"772e072\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b029634 elementor-widget elementor-widget-heading\" data-id=\"b029634\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">02 research methods<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d086dbf e-grid e-con-boxed e-con e-parent\" data-id=\"d086dbf\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b971911 elementor-widget elementor-widget-text-editor\" data-id=\"b971911\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"1093\" data-end=\"1200\">The thesis follows a <strong data-start=\"1114\" data-end=\"1140\">mixed-methods approach<\/strong> combining quantitative and qualitative UX research methods.<\/p><p data-start=\"1202\" data-end=\"1544\">First, a <strong data-start=\"1211\" data-end=\"1242\">systematic content analysis<\/strong> of 50 Swiss informational websites was conducted to identify common navigation patterns, usability standards, and aesthetic conventions. The analysis covered both functional criteria (e.g. visibility, consistency, orientation aids) and visual design factors (e.g. color usage, typography, animations).<\/p><p>\n\n<\/p><p data-start=\"1546\" data-end=\"1672\">Based on these findings, an <strong data-start=\"1574\" data-end=\"1596\">empirical A\/B test<\/strong> was designed to validate the observed patterns in a controlled environment.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2b3da1e e-grid e-con-boxed e-con e-parent\" data-id=\"2b3da1e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-49c5bcb elementor-widget elementor-widget-heading\" data-id=\"49c5bcb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">03 execution<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a70ad35 e-grid e-con-boxed e-con e-parent\" data-id=\"a70ad35\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-481399f elementor-widget elementor-widget-text-editor\" data-id=\"481399f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"1697\" data-end=\"1891\">For the experimental phase, three navigation prototypes were created for a fictional informational platform. Each version combined different levels of usability quality and aesthetic refinement:<\/p><ul data-start=\"1893\" data-end=\"2032\"><li data-start=\"1893\" data-end=\"1940\"><p data-start=\"1895\" data-end=\"1940\">good usability with conventional aesthetic<\/p><\/li><li data-start=\"1893\" data-end=\"1940\"><p data-start=\"1895\" data-end=\"1940\">poor usability with expressive aesthetics<\/p><\/li><li data-start=\"1987\" data-end=\"2032\"><p data-start=\"1989\" data-end=\"2032\">good usability with expressive aesthetics<\/p><\/li><\/ul><p>\u00a0<\/p><p data-start=\"2034\" data-end=\"2276\">Participants completed moderated usability tasks while interacting with the different navigation variants. Their behavior, orientation, and subjective perception were recorded to assess how design decisions affected the navigation experience.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2d2ea17 e-grid e-con-boxed e-con e-parent\" data-id=\"2d2ea17\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-96ca76d elementor-widget elementor-widget-heading\" data-id=\"96ca76d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">04 analysis &amp; key insights<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-276880f e-grid e-con-boxed e-con e-parent\" data-id=\"276880f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e6d4342 elementor-widget elementor-widget-text-editor\" data-id=\"e6d4342\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"2315\" data-end=\"2710\">The results show a <strong data-start=\"2334\" data-end=\"2405\">clear correlation between visual aesthetics and perceived usability<\/strong>. Well-designed visual elements improve orientation, support cognitive processing, and positively influence user satisfaction. In some cases, appealing aesthetics partially compensated for functional shortcomings, although the strongest results occurred when <strong data-start=\"2665\" data-end=\"2709\">usability and aesthetics worked together.<br \/><\/strong>The findings underline that navigation is not purely functional: <strong data-start=\"2777\" data-end=\"2911\">visual clarity, consistency, and aesthetic coherence play a crucial role in how users experience and understand navigation systems<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1dc3042 e-flex e-con-boxed e-con e-parent\" data-id=\"1dc3042\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fdd4fb1 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"fdd4fb1\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3fa8a07e e-grid e-con-full e-con e-parent\" data-id=\"3fa8a07e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f8149cd elementor-widget elementor-widget-qi_addons_for_elementor_text_marquee\" data-id=\"1f8149cd\" data-element_type=\"widget\" data-widget_type=\"qi_addons_for_elementor_text_marquee.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"qodef-shortcode qodef-m  qodef-qi-text-marquee qodef-layout--default \">\n\t<div class=\"qodef-m-content\">\n\t\t<div class=\"qodef-m-text qodef-text--original\">\n\t\t\t\t\t\t\t<span class=\"qodef-m-text-item elementor-repeater-item-6afa605\" >thank you for visiting i hope you enjoyed your stay<\/span>\n\t\t\t\t<span class=\"qodef-e-icon-holder\">\n\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" viewBox=\"0 0 200 200\"><defs><style>      .st0 {        fill: #e20a13; 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key insights 01 overview 02 research methods 03 execution 04 analysis &amp; key insights 01 overview 02 research methods 03 execution 04 analysis &amp; key insights 01 overview 02 research methods 03 execution 04 analysis [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-748","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/nicolesarahschenk.ch\/index.php?rest_route=\/wp\/v2\/pages\/748"}],"collection":[{"href":"https:\/\/nicolesarahschenk.ch\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/nicolesarahschenk.ch\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/nicolesarahschenk.ch\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nicolesarahschenk.ch\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=748"}],"version-history":[{"count":137,"href":"https:\/\/nicolesarahschenk.ch\/index.php?rest_route=\/wp\/v2\/pages\/748\/revisions"}],"predecessor-version":[{"id":2010,"href":"https:\/\/nicolesarahschenk.ch\/index.php?rest_route=\/wp\/v2\/pages\/748\/revisions\/2010"}],"wp:attachment":[{"href":"https:\/\/nicolesarahschenk.ch\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=748"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}